Are you looking for a step-by-step guide to managing your professional musical career or the careers of the artists you’re managing?
WELL, KEEP READING BECAUSE YOU JUST HIT THE JACKPOT!
Today my blogger friend Jamie Johnson of Smart Band Management is releasing her e-book, THE MUSIC BUSINESS for Artist Mangers and Self-Managed Artists: All You Need to Know to Get Started, Get Noticed, and Get Signed! In the e-book Jamie will introduce you to experts from booking agents to record label reps to music supervisors to find out how they do business, how they prefer to be contacted, how to get artists on their radar, and how to get signed.
When you enter you will instantly get the KatherineForbes.com artist management checklists. Stay tuned for the SmartBandManagement.com e-book winner announcement tomorrow (Friday, April 8th)!
Read on to learn more about Jamie and her new e-book!
How did you get started in the music business?
I studied Arts & Culture in University and then landed my first ‘career’ job programming educational artist programs, but it wasn’t until 2011 when I got my start in the ‘real’ music business. I landed my dream job (at the time) as the Operations Manager of an organization called the Music Managers Forum Canada (MMF Canada). There are 22 MMF’s around the world, including in the US. I worked with so many successful artist managers and admired what they did for a living, so I decided I wanted to do it too. Since then I’ve been managing artists independently off and on, working with record labels and artist management companies of Juno and Grammy Award winning artists. I have independently managed international touring artists and launched an artist into national success which resulted in a Gold single in Canada (a very tough feat to do independently).
When did you start SmartBandManagement.com and what can people expect to learn from your site?
I started the blog in 2013 after leaving the MMF with the purpose of providing advice and resources for artists and managers. Readers can expect to find interviews with expert industry people, articles on various business topics, album release plans of the celebrities, extensive free resources, instant downloadable documents, spreadsheets and now an e-book. Pretty much everything you need to get started!
Where did you the idea to write an e-book and who did you write it for?
One of my favourite things to do is share the things I learn with other people, which is why I started the blog in the first place. But sometimes having scattered articles all over the place isn’t the most beneficial to someone who’s really looking to get ahead. I decided to write a book so that readers could have one simple package to refer to. I wrote it for unsigned artists or for the managers of those unsigned artists, as well as anyone who has the desire to manage artists or work in the music industry period.
Are there any special collaborations featured in your e-book?
Yes! I interviewed nearly 40 people in every single area of the business to find out their perspectives on certain topics. Some examples are people are business owners and employees at the following companies:
United Talent Agency
Live Nation Entertainment
Open Road Recordings
CCS Rights Management
The Feldman Agency
Warner Music Canada
And many many more
What advice would you give to someone just starting out as an artist manager?
Honestly, to not put all your eggs in one basket. It’s way too much of a risk and the chances of it being super successful are slim. When you’re just starting out it’s SO important to keep your day job, or a part-time job, or have some sort of regular form of income coming in. You need to survive and pay your bills, and it’ll take years until you’re able to support yourself off of your artists’ earnings if ever (unless you have a rare success story, but even if you do it still takes a year for royalties to come through). Additionally, get educated fast. Whether that’s by taking an artist management course, finding a mentor who has done it, getting a job at at artist management company, joining forces with an artist management company, or reading my book. ;)